Friday, May 14, 2010

The Golden Circle

What - How - Why

First know and tell about Why, your purpose, inspiration, communication from inside out.

What "we are different because it is easier to use Mc..." - even if no more
Why "we believe to change the status qua, change the world..." so we etc motivates us more. Do business with people who believe what you believe.

Look and ponder also at the simple presentation.

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